How to Decarbonize Logistics: Insetting, Book & Claim, and Carbon Visibility with Gryn and FincoEnergies

Gryn
Jun 16
4 min read

As global supply chains expand, decarbonizing logistics becomes not only urgent—but also a major opportunity for climate impact. Freight transport contributes over 8.2 billion tonnes of CO₂e annually, and volumes are expected to rise 40% by 2030. Meeting the Paris Agreement’s 1.5°C target means significant cuts across all sectors—especially logistics.

In our recent webinar with FincoEnergies, we explored how companies can reduce their Scope 3 transport emissions using insetting, the book and claim system, and Gryn’s carbon visibility tools. Here are the key takeaways for any company looking to take real, measurable action.

Why Freight Emissions Matter for Climate Goals

Transport decarbonization is one of the most impactful areas for climate action. Yet, many companies struggle to reduce emissions in their freight operations due to a lack of visibility and control.

Gryn’s data platform solves this by collecting primary activity data from logistics partners and calculating emissions using ISO-certified methodologies. This gives companies detailed insights across all transport modes—helping them identify emission hotspots and develop targeted strategies.

Setting Science-Based Targets (SBTs) in Logistics

Once emissions visibility is in place, companies can move toward setting validated climate goals. The SBTi-aligned framework follows a five-step path:

Commit to science-based targets.
Develop emissions reduction plans.
Submit for validation.
Communicate goals to stakeholders.
Disclose progress annually.

The SBTi’s proposed Net-Zero Standard (V2) introduces flexibility — allowing companies to focus on modular targets like logistics, recognize indirect mitigation via insetting, and cluster emissions hotspots for effective action.

Insetting vs. Offsetting: What’s the Difference?

As climate strategies mature, many companies are shifting focus from carbon offsetting to insetting — and for good reason. Offsetting typically involves supporting projects outside your operations, like planting trees in another continent or investing in wind farms you don’t control. While these efforts may help balance out emissions, they don’t directly reduce your own footprint.

Insetting, on the other hand, is about making those reductions happen within your own value chain. In logistics, this could mean:

Paying your ocean carrier to use biofuels on specific tradelanes
Funding low-emission truck retrofits for your contracted road fleet
Purchasing Sustainable Aviation Fuel (SAF) for flights used to transport your goods
Supporting a rail shift to replace high-emission road legs in multimodal shipments

The key difference? Insetting tackles emissions at the source — where they occur — instead of compensating after the fact. It leads to better accountability, greater traceability, and progress that’s fully aligned with decarbonization targets like those under SBTi.

How the Book & Claim System Enables Scope 3 Reductions

Book & Claim is a chain-of-custody system that allows companies to support emission reductions — even when they don’t physically receive the low-carbon fuel. Here’s how it works:

A verified biofuel (such as Sustainable Aviation Fuel or marine biofuel) is produced and consumed somewhere within the broader logistics system.
The associated emission savings — known as environmental attributes — are documented and entered into a secure digital registry.
A company can then purchase and retire these credits, demonstrating that they financed a certified emissions reduction, even if the fuel wasn’t used in their own shipment.

This model is especially valuable for tackling Scope 3 emissions, where companies often rely on third-party logistics providers and don’t control the physical assets — yet still need a credible, auditable way to decarbonize.

How FincoEnergies Powers Transport Decarbonisation at Scale

FincoEnergies is offering both physical and certificate-based solutions for transport decarbonisation. Their offering includes:

Biofuels for road and marine transport (FAME, HVO, marine residuals) that align with ISCC and EU Renewable Energy Directive criteria.
Energy Attribution Certificates that follow a Book & Claim methodology, allowing cargo owners to invest in renewable transport solutions without changing their supply chain.
Full traceability and sustainability screening for all fuel types.

Through these variety of solutions FincoEnergies aims at making transport decarbonisation accessible to all, transparent and impactful.

Gryn’s Insetting Module: Digital Tools for Real Climate Action

To streamline insetting adoption, Gryn has developed an insetting module designed to make these strategies tangible.

Browse verified insetting offers by mode and fuel type
Submit requests to gryn and we share it with FincoEnergies to validate and coordinate next steps
Log third-party certificates in a centralized digital repository

This tool simplifies Scope 3 reporting and keeps all emissions reduction documentation in one place, making climate action more accessible and audit-ready.

Why Partnerships Are Key to Logistics Decarbonization

The road to net-zero logistics isn’t a solo journey. It takes strong partnerships between emissions tracking platforms like Gryn and fuel providers like FincoEnergies. Together, we can turn carbon data into climate action—without compromising operational flexibility.

Whether you're setting targets, investing in low-carbon fuels, or navigating reporting frameworks, insetting offers a scalable, science-aligned solution.

Ready to decarbonize your supply chain? Reach out to learn more or explore Gryn’s insetting module today.

Watch our recent webinar on Insetting and Book & Claim in collaboration with FincoEnergies

Want to learn how to transform your logistics sustainability?

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